From Miss Universe to a leader in decentralization — this is my journey with Bitcoin.
Discover how I’ve helped women, brands, and countries step into the new financial system
About me
Alejandra Guajardo
My name is Alejandra, proudly crowned Miss El Salvador 2022, but also known as Miss Bitcoin. Growing up with Salvadoran and Mexican roots, I was immersed in a culture rich in creativity and practical wisdom, shaping my quick, spontaneous nature. From a young age, I dove into acting and modeling, which introduced me to the dynamic world of culture and society, fueling my desire to make a meaningful impact.
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The Moment That Made History
In January 2023, I stepped onto the Miss Universe stage not just as Miss El Salvador—but as a voice for the future. Wearing a Bitcoin-inspired national costume, I proudly represented a country making bold moves in financial innovation.
This wasn’t just a dress—it was a message. A symbol of freedom, empowerment, and the power of belief in the decentralized future.
Watch the moment that sparked a global conversation and became the birth of Miss Bitcoin.
✨ When you stand for something greater than yourself, the world listens.
INSTANT #1 New york times best seller
Everything Is Figureoutable
It’s more than just a fun phrase to say. It’s a philosophy of relentless optimism. A mindset. A mantra. A conviction. Most important, it’s about to make you unstoppable. Everything is Figureoutable is NOW AVAILABLE in 32 languages.
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